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Services
Brand Strategy
Brand Evollution
Visual Identity
Verbal Identity
Packaging Design
Art Direction
Ad Campaigns
Website Design
Website Development
Copywriting
About
The Evening is inspired by a time of day when we’re most ourselves, when the world softens, our guards drop, and imagination takes over. It’s when we do what we love with the people we enjoy, and ideas feel closer to real.
We partnered with Persimmon to define and launch a brand identity rooted in clarity, warmth, and trust. Our work focused on building a strategic foundation that articulated the company’s mission while creating a visual language that balanced sophistication with accessibility. From positioning through to design systems, we crafted a brand world that could scale across digital and physical touchpoints, setting Persimmon apart in a crowded market.
Project Description
Services
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Industry
From a promising startup → to the go-to name in at-home treatments.